Idea Planet is a solutions agnostic company comprised of consumer research, brand marketing, design, retail and manufacturing pros – all focused on bringing inspiration and innovation to your business challenges. We have 3 core competencies:
  • Consumer Insights & Innovation
  • Marketing
  • Manufacturing
We use them independently to solve your specific needs or in sequence to move from ideas through finished product.
 
 
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Insights and Innovation
We believe empathy is the purest path to building brand regard and loyalty.
Marketing
We know the best ideas are ones that people believe in.
Manufacturing
Nothing satisfies us more than identifying and sourcing the materials and creating the ideal process that can bring an idea to life.

 
Corner Bakery
Cornery Baker engaged Idea Planet in the following areas:
  • Brand Repositioning
  • Store Design
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    Covergirl
    Covergirl engaged Idea Planet in the following areas:
  • Hispanic Consumer Insights
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    Dave & Busters
    Dave & Busters engaged Idea Planet in the following areas:
  • Consumer Segmentation
  • Consumer Insights
  • Advertising, Promotion   Design
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    Diageo
    Diageo engaged Idea Planet in the following areas:
  • Consumer   Category Insights
  • Cultural Ethnography
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    Disney
    Disney engaged Idea Planet in the following areas:
  • In-Theatre Display
  • Custom Product
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    Dreamworks
    Dreamworks engaged Idea Planet in the following areas:
  • In-Theatre Display
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    Del Taco
    Del Taco engaged Idea Planet in the following areas:
  • Consumer Promotion
  • Family/Kid Meal Programming
  • Licensing
  • Loyalty Programming
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    GameStop
    GameStop engaged Idea Planet in the following areas:
  • Custom Product
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    Gillette
    Gillette engaged Idea Planet in the following areas:
  • Consumer Insights
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    GSK
    GSK engaged Idea Planet in the following areas:
  • Consumer Insights
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    Hershey
    Hershey engaged Idea Planet in the following areas:
  • Custom Product
  • OEM and Promotional Packaging
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    WB
    WB engaged Idea Planet in the following areas:
  • In-theatre Merchandising
  • Retail Merchandising
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    Johnny Walker
    Johnny Walker engaged Idea Planet in the following areas:
  • Consumer Insights
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    John Wayne
    John Wayne engaged Idea Planet in the following areas:
  • Licensing
  • Product Development
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    Lucas
    Lucas engaged Idea Planet in the following areas:
  • Retail Merchandising
  • Custom Product
  •  
    Mary Kay
    Mary Kay engaged Idea Planet in the following areas:
  • Global Consumer Insights
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    Microsoft
    Microsoft engaged Idea Planet in the following areas:
  • Custom Product
  • Custom Packaging
  • Retail Merchandising
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    Miller Lite
    Miller Lite engaged Idea Planet in the following areas:
  • Consumer and Category Insights
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    Mission Foods
    Mission Foods engaged Idea Planet in the following areas:
  • Consumer Insights
  • Product Innovation
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    Network Solutions
    Network Solutions engaged Idea Planet in the following areas:
  • Consumer   Category Insights
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    NFL
    NFL engaged Idea Planet in the following areas:
  • Consumer Insights
  • Category/Merchandising Strategy
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    Outback
    Outback engaged Idea Planet in the following areas:
  • Kids Meal Development
  •  
    Pizza Hut
    Pizza Hut engaged Idea Planet in the following areas:
  • Consumer Insights
  • Concept Design
  • Spectacular Merchandising
  •  
    Red Stripe
    Red Stripe engaged Idea Planet in the following areas:
  • Consumer Insights
  • Cultural Ethnography
  •  
    Gillette
    Gillette engaged Idea Planet in the following areas:
  • Consumer Insights
  •  
    Smirnoff
    Smirnoff engaged Idea Planet in the following areas:
  • Consumer Insights
  •  
    Sonoma Cutrer
    Sonoma Cutrer engaged Idea Planet in the following areas:
  • Consumer Insights
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    Sony
    Sony engaged Idea Planet in the following areas:
  • Custom Packaging and Product
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    Southwest Airlines
    Southwest Airlines engaged Idea Planet in the following areas:
  • Consumer Insights
  • Trade Show Experience
  • Spectacular Merchandising
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    Stauffers
    Stauffers engaged Idea Planet in the following areas:
  • Consumer Insights
  • Brand Strategy   Development
  • Licensing
  • Promotion   Advertising
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    TGI Fridays
    TGI Fridays engaged Idea Planet in the following areas:
  • Concept Development
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    Toys R Us
    Toys R Us engaged Idea Planet in the following areas:
  • Consumer Insights
  • Ethnography
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    Ubisoft
    Ubisoft engaged Idea Planet in the following areas:
  • Custom Product
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    7-Eleven
    7-Eleven engaged Idea Planet in the following areas:
  • Custom Product
  •  
    20th Century Fox
    20th Century Fox engaged Idea Planet in the following areas:
  • In-Theatre Merchandising
  •  
    Activision
    Activision engaged Idea Planet in the following areas:
  • Custom Packaging and Product
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    Baileys
    Baileys engaged Idea Planet in the following areas:
  • Consumer Insights
  • Ethnography
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    Bermuda
    Bermuda engaged Idea Planet in the following areas:
  • Consumer Insights
  • Ethnography
  •  
    Walmart
    Walmart engaged Idea Planet in the following areas:
  • Consumer Insights
  • Retailtainment
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    Captain Morgan
    Captain Morgan engaged Idea Planet in the following areas:
  • Consumer Insights
  • Ethnography
  •  
    Chilis
    Chilis engaged Idea Planet in the following areas:
  • Concept Development
  •